GiG's front-end, content management system (CMS), and player account management (PAM) are all included in the first five-year contract.

According to a GiG release, "Strike Games, which is focused on personalisation and unique player experiences, will initially focus operations in several international and emerging markets, leveraging GiG's innovative technology and experience to leverage its own high growth potential."

GiG continued, saying that there is a great chance for creative new brand entrants like Strike because to the combination of its platform and Strike's operational and marketing capabilities.

James Pound, director of Strike Games, stated, "Strike Games is extremely excited to commence a partnership with GiG." "The team understood that GiG technology was necessary, and they had a clear idea of what Strike needed to offer to the market in order to succeed and deliver a top-notch gaming experience.

"This partnership will be able to deliver on the higher standards and better service that the market and its consumers expect." We're excited to create something incredible and introduce a cutting-edge iGaming platform.

GiG CEO Richard Brown said, "I am particularly pleased with the potential of brands like Strike, combining with our technology, as we continue to push innovation and drive opportunity for the brands we power." He added, "With the strength in our solutions and our strong geographical footprint expansion."

GiG announced revenue for the third quarter of 2022 of €22.9m ($23m) earlier this month, a 35% increase over the same period the previous year. In the third quarter of 2022, adjusted EBITDA increased 47% year over year to €8.5 million, while the adjusted EBITDA margin rose to 37%.